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All Posts Tagged: web design

6 Lucky Tips to Improve Your SEO

Holiday Marketing SEO Tips
St. Patrick’s Day is for the wearing o’ the green. While we like that, Search Engine Pros believes in the making o’ the green when it comes to implementing search marketing strategies for clients. We always tell clients that great SEO marketing isn’t a matter of luck. It’s a combination of knowledge, dedication, and persistence. As a web marketing agency, we’re providing these six lucky tips to help improve your search engine optimization:

  1. Relevance: What you write on your blog must be relevant to the searcher’s keyword. Content optimization builds your site’s relevance. In addition to providing interesting content, it must be posted using meta tags, alt tags, headings and intrasite links.
  2. Longer Content: Despite supposedly shorter attention spans, longer content of 1000-2000 words shows up well in search engine rankings and also serves to demonstrate your authority. The only caveat is that the piece must be of high quality, or you will waste your own time and that of your readers.
  3. Back links: Search engines look for pages and sites that are connected to one another through links. This can be done by testimonials, reviews, blog comments and social media shares that let the search engines know that your site is respected by other web denizens.
  4. Social Media Marketing: Your marketing plan should interweave SEO and social media to expand your online reach. Social media posts which point to relevant website information or blog posts increase the amount of shares and “likes” for existing content.
  5. Build Relationships: Increase your trust factor by showing that others respect what you have to say. Over time, you will become more well-known by the company you keep in your link-building and social media strategies.
  6. Authority: Good content attracts attention, but being relevant builds authority. With a high search engine ranking and high number of links, prospects will tend to trust your online business presence more.

Don’t just select one point and focus on that. Each of these must be combined into an all-in-one, connected, online marketing plan. Each area needs to be functioning smoothly so that the sum of the parts is greater than the whole. You won’t need luck to improve your SEO when you have Search Engine Pros as your marketing expert.

About Search Engine Pros: Search Engine Pros is a Santa Barbara online marketing agency offering top web design services, custom WordPress sites, social media consulting and SEO services. Visit the website at https://www.thesearchenginepros.com to sign up for a complimentary website analysis. “Like” the Facebook page for regular insights on web programming and SEO toolsCall 800-605-4988 to schedule a consultation, or visit the site and download a PDF copy of 101 Ways to Drive Traffic.

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SEO Workshop: Graphic Design: 3 Cardinal Sins

It’s Educational. It’s Informative. Join Us!

The Monday SEO workshop is a group of local business owners talking about how to generate more leads from their website via google site optimization and pay per click. Attendees come to learn SEO and search engine marketing from other like-minded business owners who have developed effective internet marketing strategies.

When : Monday Nights 6pm-7pm 
Where : THE SANTA BARBARA VETERANS BUILDING 112 W. Cabrillo BLVD Santa Barbara, CA 93101

 REGISTER & RSVP HERE

What’s The Topic This Week?

“Graphic Design: 3 Cardinal Sins” 

 

K.I.S.S. Keep it simple sweetheart.  In order for any web site to be effective, it must not underestimate the importance of keeping things simple.  It’s an ancient principle in marketing, simpler is usually better.  

Come down to the workshop this evening and learn the three cardinal sins to avoid when designing your web site.  The group members will share insights and tips to help you design a higher converting web site. Web Site are no longer optional. Get Online. Get Ranked.  We hope to see you this week at the workshop.  

 

 REGISTER & RSVP HERE

Announcements & Upcoming Events

Business Networking Opportunities In Santa Barbara: 

Contacts N Coffee: Great opportunity to network with other local businesses every Friday morning. visit here

Goleta B2B Breakfast: Largest business breakfast mixer in Santa Barbara. First Tuesdays of every month. Earl Warren Showgrounds. visit here

Santa Barbara Young Professionals: Business Networking with young entreprenuers. visit here

TECH BREW: Brings together hundreds of local professionals, who gather to Exchange Ideas, Network, Form Alliances and Focus Technology and Business Growth in the Santa Barbara Region. visit here

Locals That Rock: Social media smart group for advanced social media savvy business owners. visit here.

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Santa Barbara SEO Facebook

Get $100 for every referral!
Marketing Superstars Wanted –   See our Affiliate Program 

Get Online. Get Ranked.
Successful websites launch with 100 helpful articles In order to rank well on the internet’s largest search engines, you site must contain informative, original content that contains the relevant keywords from which you’d like to capture traffic. Part of the success of your business depends on your ability to generate top ranks on Google and other major search engines.

Join us for an hour filled with interesting conversations about online business. With over 81% of consumers making purchasing decisions online, web sites are no longer optional. If you have a good product or service, then driving traffic to your site is a matter of SEO. 

Taylor Reaume, The Search Engine Pros Founder, will discuss:

list_button The latest cutting edge marketing strategies
list_button How to wine and dine the Google spider at your web site. 
list_button Discover 4 powerful SEO Tools to help increase visitors to your web site. 

Santa Barbara’s Only SEO Meetup Group

Learn SEO and internet marketing strategies at the weekly SEO meetup. Every Thursday at The Eagle Inn in Santa Barbara, California, The Search Engine Pros offer an SEO class that teaches ethical SEO strategies. Share ideas with other local business owners who have developed innovative internet marketing strategies.

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SEO With A Personal Touch
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Tired of road blocks in your marketing campaigns? To make it to the championships you need a fully synchronized team effort. Does your web marketing team have the communication skills to help bring your visions to reality? The Search Engine Pros are practitioners of compassionate communication and social business. Work with a team that cares for all the right things. Inquire today. 800.605.4988

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Call The Local Search Engine Marketing Experts Today - 800.605.4988

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